A combination of concept packaging as well as a successful launch of the Day of the Dead Packaging.
Que Pasa is an authentic organic Mexican-inspired North American food brand.
My role for these projects was Senior Designer, Art Director where I worked with Senior Brand Stakeholders, Senior Executives, Operations, Sustainability committee members and a design team to delivery an vibrant authentic product.
Day of The Dead Packaging Project
including early concepts, inspirations, final development and then packaging and store placement
FINAL CHOSEN CONCEPT